Search Results - Kressmann, Frank

Steuerung der Kundenloyalität: eine empirische Studie am Beispiel von Dienstleistungen

by Huber, Frank 1965-, Vollhardt, Kai 1980-, Kressmann, Frank

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Consumer subjective well-being as a core concept in marketing: theoretical basis and application to the automotive sector

by Kressmann, Frank 1973-

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